This course is designed for those interested to learn the basics of digital marketing and strategies to grow your business. Read more.
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Get Started with All Access PassBuy Only This CourseAbout This Course
Who this course is for:
- Marketers
- Junior marketing consultants
- Salespeople
- Business owners
- Entrepreneurs
What you’ll learn:Â
- Digital marketing
- AIDA principles
- Paid advertising concepts
- Managing a digital marketing budget
- Calculating the customer lifetime value
- Exploring the benefits of social media
- Effective email marketing
Requirements:Â
- No prior knowledge is required to take this course
Welcome to the fundamentals of digital marketing!
The world of marketing is evolving at a rapid pace, increasing the opportunities you have for business exposure and customer engagement. It’s a difficult world to navigate, even for the most experienced marketers, so this course is the perfect introduction and overview to digital marketing.
By the end of this course, you’ll be creating multiple journeys to develop audience interest, interaction and engagement with confidence. You will be using the AIDA framework to build quality content, using paid advertising effectively and have an enhanced understanding of the right marketing channels to achieve your marketing end goals.
Our Promise to You
By the end of this course, you will have learned different aspects of digital marketing that you can use to increase your business exposure and customer engagement.
10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.
Get started today and learn more about digital marketing.
Course Curriculum
| Section 1: Introduction | |||
| Introduction | 00:00:00 | ||
| Section 2: What Is Digital Marketing | |||
| What Is Digital Marketing | 00:00:00 | ||
| Section 3: The Digital Marketing Journey | |||
| The Digital Marketing Journey | 00:00:00 | ||
| Section 4: Building The Buyer Journey | |||
| Building The Buyer Journey | 00:00:00 | ||
| Applying The Aida Model | 00:00:00 | ||
| Section 5: Personalizing The Buyer Journey | |||
| Personalizing The Buyer Journey | 00:00:00 | ||
| Section 6: Paid Advertising | |||
| Paid Advertising | 00:00:00 | ||
| Budgeting For Paid Advertising | 00:00:00 | ||
| Section 7: The Role Of Social Media | |||
| The Role Of Social Media | 00:00:00 | ||
| Section 8: Effective Email Marketing | |||
| Effective Email Marketing | 00:00:00 | ||
About This Course
Who this course is for:
- Marketers
- Junior marketing consultants
- Salespeople
- Business owners
- Entrepreneurs
What you’ll learn:Â
- Digital marketing
- AIDA principles
- Paid advertising concepts
- Managing a digital marketing budget
- Calculating the customer lifetime value
- Exploring the benefits of social media
- Effective email marketing
Requirements:Â
- No prior knowledge is required to take this course
Welcome to the fundamentals of digital marketing!
The world of marketing is evolving at a rapid pace, increasing the opportunities you have for business exposure and customer engagement. It’s a difficult world to navigate, even for the most experienced marketers, so this course is the perfect introduction and overview to digital marketing.
By the end of this course, you’ll be creating multiple journeys to develop audience interest, interaction and engagement with confidence. You will be using the AIDA framework to build quality content, using paid advertising effectively and have an enhanced understanding of the right marketing channels to achieve your marketing end goals.
Our Promise to You
By the end of this course, you will have learned different aspects of digital marketing that you can use to increase your business exposure and customer engagement.
10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.
Get started today and learn more about digital marketing.
Course Curriculum
| Section 1: Introduction | |||
| Introduction | 00:00:00 | ||
| Section 2: What Is Digital Marketing | |||
| What Is Digital Marketing | 00:00:00 | ||
| Section 3: The Digital Marketing Journey | |||
| The Digital Marketing Journey | 00:00:00 | ||
| Section 4: Building The Buyer Journey | |||
| Building The Buyer Journey | 00:00:00 | ||
| Applying The Aida Model | 00:00:00 | ||
| Section 5: Personalizing The Buyer Journey | |||
| Personalizing The Buyer Journey | 00:00:00 | ||
| Section 6: Paid Advertising | |||
| Paid Advertising | 00:00:00 | ||
| Budgeting For Paid Advertising | 00:00:00 | ||
| Section 7: The Role Of Social Media | |||
| The Role Of Social Media | 00:00:00 | ||
| Section 8: Effective Email Marketing | |||
| Effective Email Marketing | 00:00:00 | ||
Course Review
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Very good introduction
Thanks for this course. It was a good little starter for me to dip my toes into the digital marketing world
Interesting course
For a beginner like me, this course has been very helpful in learning some basic attributes of digital marketing. I would definitely recommend it to anyone interested in starting their own business from scratch or just for acquiring new knowledge.
Great starting point
Gives all of the beginning thoughts needed for social media understanding.