This course is designed for those interested to learn the basics of copywriting, acquiring the ability to persuade your audience from using deadlines that guarantee a boost in responses, and craft compelling offers. Read more.
I am a 30-year veteran copywriter who has been teaching people how to write persuasively since 1989.
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Get Started with All Access PassBuy Only This CourseAbout This Course
Who this course is for:
- Aspiring copywriters
What you’ll learn:Â
- Write persuasive copy
- Write using features and benefits
- Overcome objections
- Overcome doubts with testimonials
- Craft compelling offers
- Use deadlines and guarantees to boost response
Requirements:Â
- You must have a basic understanding of sales and marketing concepts
- Ideally, have taken Copywriting for Beginners Parts 1 and 2
Your success as a copywriter depends on your ability to persuade.
As a salesperson behind a keyboard, your job is to persuade people to buy products and services. Your job as a copywriter is not to be clever, or witty, or to win awards. Your job is to persuade.
This course teaches you how to write copy that persuades people to buy. With tips and tricks over thirty years of writing effective copy.
At the end of this course, you’ll know how to write copy that generates results and craft copy that persuades.
This course is filled with practical, step-by-step advice, tools, tips and tricks that are learned over the years as a professional copywriter, with dozens of examples from the real world of copywriting both offline and online to teach you the art of writing persuasive copy.
Our Promise to You
By the end of this course, you will have learned how to persuade in copywriting.
10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.
Get started today and learn more about the Copywriting For Beginners Part Three of Three: How To Persuade.
Course Curriculum
Section 1 - Write to Persuade | |||
Give Your Sales Pitch A Proven Structure | 00:00:00 | ||
Write With Features And Benefits | 00:00:00 | ||
Overcome Objections | 00:00:00 | ||
Be Specific | 00:00:00 | ||
Differentiate | 00:00:00 | ||
Think Visually | 00:00:00 | ||
Overcome Doubts With Testimonials | 00:00:00 | ||
Get Your Testimonials Right | 00:00:00 | ||
Give Your Buyer A Deadline | 00:00:00 | ||
Offer A Guarantee That Hurts | 00:00:00 | ||
Follow These Five Tips For Better Body Copy | 00:00:00 | ||
Section 2 - Make Offers They Can't Refuse | |||
Why Your Copy Needs An Offer | 00:00:00 | ||
Make Two Offers | 00:00:00 | ||
Use These Six Proven Free Offers | 00:00:00 | ||
Use One Of These 10 B2B Information Offers | 00:00:00 | ||
If In doubt, Discount | 00:00:00 | ||
Improve Your Offers With This Checklist | 00:00:00 | ||
Section 3 - Keep Your Readers Hooked | |||
Keep Them Hooked | 00:00:00 | ||
Make Your Copy More Personal | 00:00:00 | ||
Give Your Sales Pitch With Subheads | 00:00:00 | ||
Keep Your Readers Hooked With Great Captions | 00:00:00 | ||
Improve Your Readability | 00:00:00 | ||
Sound Conversational | 00:00:00 |
About This Course
Who this course is for:
- Aspiring copywriters
What you’ll learn:Â
- Write persuasive copy
- Write using features and benefits
- Overcome objections
- Overcome doubts with testimonials
- Craft compelling offers
- Use deadlines and guarantees to boost response
Requirements:Â
- You must have a basic understanding of sales and marketing concepts
- Ideally, have taken Copywriting for Beginners Parts 1 and 2
Your success as a copywriter depends on your ability to persuade.
As a salesperson behind a keyboard, your job is to persuade people to buy products and services. Your job as a copywriter is not to be clever, or witty, or to win awards. Your job is to persuade.
This course teaches you how to write copy that persuades people to buy. With tips and tricks over thirty years of writing effective copy.
At the end of this course, you’ll know how to write copy that generates results and craft copy that persuades.
This course is filled with practical, step-by-step advice, tools, tips and tricks that are learned over the years as a professional copywriter, with dozens of examples from the real world of copywriting both offline and online to teach you the art of writing persuasive copy.
Our Promise to You
By the end of this course, you will have learned how to persuade in copywriting.
10 Day Money Back Guarantee. If you are unsatisfied for any reason, simply contact us and we’ll give you a full refund. No questions asked.
Get started today and learn more about the Copywriting For Beginners Part Three of Three: How To Persuade.
Course Curriculum
Section 1 - Write to Persuade | |||
Give Your Sales Pitch A Proven Structure | 00:00:00 | ||
Write With Features And Benefits | 00:00:00 | ||
Overcome Objections | 00:00:00 | ||
Be Specific | 00:00:00 | ||
Differentiate | 00:00:00 | ||
Think Visually | 00:00:00 | ||
Overcome Doubts With Testimonials | 00:00:00 | ||
Get Your Testimonials Right | 00:00:00 | ||
Give Your Buyer A Deadline | 00:00:00 | ||
Offer A Guarantee That Hurts | 00:00:00 | ||
Follow These Five Tips For Better Body Copy | 00:00:00 | ||
Section 2 - Make Offers They Can't Refuse | |||
Why Your Copy Needs An Offer | 00:00:00 | ||
Make Two Offers | 00:00:00 | ||
Use These Six Proven Free Offers | 00:00:00 | ||
Use One Of These 10 B2B Information Offers | 00:00:00 | ||
If In doubt, Discount | 00:00:00 | ||
Improve Your Offers With This Checklist | 00:00:00 | ||
Section 3 - Keep Your Readers Hooked | |||
Keep Them Hooked | 00:00:00 | ||
Make Your Copy More Personal | 00:00:00 | ||
Give Your Sales Pitch With Subheads | 00:00:00 | ||
Keep Your Readers Hooked With Great Captions | 00:00:00 | ||
Improve Your Readability | 00:00:00 | ||
Sound Conversational | 00:00:00 |
Very beginner friendly - thank you
I loved learning from you! I love how direct, clear and to the poit you are when you teach.
I am someone who writes the way that I speak so it was reassuring to hear that I’ve had it right all of this time. 🙂
Everything you have given me in these lessons were of extreme value and I thank you for sharing them.